Treasures of Nature in Basel

Dear gemstone lovers,

the world of luxury is a very special world.  And anyone who wants to be there when brand names like Cartier, Chopard, Rolex and others line up and vie with one another to see who has the most lavish and costliest exhibition stand is certainly in the right place at the annual edition of BASELWORLD.

Alongside expensive watches and designer jewellery, my line of business also has its place at this international trade fair. After all, high-quality gemstones often form the basis of these coveted luxury goods. So it was that we were to be found under ‘Gems, Stones and Pearls’.

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It’s important to me that my employees are not just familiar with and able to help control the flow of work in Idar-Oberstein, but also that they learn how to deal with customers – especially at fairs like BASELWORLD. They all were a great help to me and always well motivated in spite of the long days and short nights. That’s one of the most important aspects of the whole thing for me – my employees.

Although there wasn’t much time in the hurly-burly of the fair, I was at least able to gather a few impressions:  Continue reading Treasures of Nature in Basel